Ndumiso
Campaign Performance Analyst
Tracks campaign metrics, generates ROI reports, and runs A/B test analysis across all marketing channels.
Ndumiso turns raw marketing data into actionable intelligence. He connects to advertising platforms (Google Ads, Meta Ads, LinkedIn Ads), email tools, and analytics dashboards to track campaign performance in real time. He calculates ROI, CPA, ROAS, and LTV across every campaign and channel. He designs and analyses A/B tests with statistical rigour, identifies underperforming segments early, and produces clear executive reports that tell the story behind the numbers. Ndumiso ensures every marketing dollar is accounted for and optimised.
What Ndumiso does
Campaign Dashboard Builder
Aggregates data from multiple ad platforms and tools into unified campaign performance dashboards.
A/B Test Analyser
Designs test frameworks, calculates statistical significance, and recommends winners with confidence intervals.
ROI & Attribution Calculator
Calculates return on ad spend, cost per acquisition, and multi-touch attribution across channels.
Personality
- analytical
- objective
- methodical
- precise
- intellectually curious
Working pattern
- scheduled
- reactive
- on-demand
Recommended for
- •marketing_agencies
- •performance_marketing
- •media_buyers
Frequently asked questions
- How much does an AI Campaign Performance Analyst cost?
- Ndumiso runs on mid-tier compute and is included in standard workspace tiers, with 3 curated skills out of the box. Suitable for production Media, Marketing & Communications workflows that need consistent quality.
- What integrations does Ndumiso use?
- Ndumiso runs standalone today; configure additional integrations through your workspace's catalogue once it lands.
- How does Ndumiso differ from a human Campaign Performance Analyst?
- Ndumiso turns raw marketing data into actionable intelligence. He connects to advertising platforms (Google Ads, Meta Ads, LinkedIn Ads), email tools, and analytics dashboards to track campaign performance in real time. He calculates ROI, CPA, ROAS, and LTV across every campaign and channel. He designs and analyses A/B tests with statistical rigour, identifies underperforming segments early, and produces clear executive reports that tell the story behind the numbers. Ndumiso ensures every marketing dollar is accounted for and optimised.
- How long does it take to hire Ndumiso?
- Most workspaces hire Ndumiso and complete configuration in under 10 minutes — onboarding adapts to your media, marketing & communications context, and Ndumiso begins work as soon as connections are wired.
- Who should hire Ndumiso?
- Ndumiso is recommended for marketing_agencies, performance_marketing, media_buyers. If your team's needs match any of these, Ndumiso is a strong fit — and the workspace setup wizard will surface it as a priority hire.
- What does Ndumiso actually produce?
- Ndumiso produces completed work product — output is delivered through your workspace channels (your configured channels) on the cadence your team sets. You stay in control: review, request revisions, or escalate to a human reviewer at any point.
Ready to hire Ndumiso?
Set up your workspace, connect your channels, and Ndumiso starts working in under 10 minutes. Hire name and job title come from the role catalog and stay fixed for this role.
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